A white label fitness app for coaches, at $19 a month
Your clients open an app with your logo, your name and your colours, and pay you on your own domain. On Coach Pro that’s included for $19/month (₹499 in India), with unlimited clients and no setup fee.
Your logo, name and colours
Clients see your brand across the Trainzilla client app on iPhone and Android, not ours.
Your own domain
Your profile and checkout open on a domain you own, like fit.yourname.com, so clients pay you on your site.
Everything clients need, in one app
Workouts, meal plans with swaps, habits, check-ins, progress photos and chat with you.
Branded app or fully white-labelled app?
Branded app (what Trainzilla does)
- Clients install the free Trainzilla client app and see your brand inside it
- No app review and no developer account needed
- Updates and new features reach your clients automatically
- Included in Coach Pro at $19/month
Fully white-labelled app
- Published under your name in the App Store and Play Store
- Usually needs your own Apple developer account ($99/year) and store review for updates
- Costs $59.90–$469/month on the platforms below, sometimes with a setup fee
- Worth it if a searchable store listing under your brand matters to your business
Trainzilla doesn’t publish store apps under coaches’ names today.
What branding costs on other coaching platforms
Cheapest plan for each level of branding, in US dollars.
| Platform | Your branding on the client app | Your own store-listed app |
|---|---|---|
| Trainzilla | Coach Pro, $19/mo (unlimited clients) + own domain | Not offered |
| PT Distinction | Pro, $59.90/mo (25 clients) | Included on Pro |
| Kahunas | Ultimate, $99/mo | Included on Ultimate |
| HubFit | Premium, $69/mo (100 clients) | Enterprise, $469/mo |
| My PT Hub | $95 one-time, on a $52/mo plan | $145/mo add-on |
| FitBudd | App theming from $79/mo | Super Pro $149/mo + $75 setup |
| Trainerize | Pro plan + $169 one-time setup | Pro plan + $169 setup |
Questions coaches ask
What is a white label fitness app?
A coaching app that shows your brand to clients instead of the software company’s. It comes in two levels: branding inside a shared app (your logo, name and colours), or a fully white-labelled app published under your own name in the App Store and Play Store.
Does Trainzilla publish an app under my name in the App Store?
No. On Coach Pro your clients use the free Trainzilla client app, and they see your logo, name and colours in it, plus your own domain for your profile and checkout. If you need your own store listing, PT Distinction Pro, Kahunas Ultimate and FitBudd Super Pro offer that at $59.90–$149/month.
Do I need an Apple developer account?
Not with Trainzilla. A fully white-labelled app published under your name usually needs your own Apple developer account ($99/year) and goes through App Store review for each update.
Can I use my own domain?
Yes. On Coach Pro you can connect a domain you own (for example fit.yourname.com), and your public profile and checkout open on it. Trainzilla shows the two DNS records to add at your registrar.
Put your brand on your clients’ phones
Free for 30 days with your first client. Branding is part of Coach Pro.
Start freeCompetitor branding prices read from each vendor’s public pricing page (Trainerize and FitBudd on 2026-09-23, the rest on 2026-10-04). Pricing changes without notice, so check the vendor’s site before you buy.